AI Agents Take the Wheel: When Humans Become “Rent-a-Human” (Security, Strategy, and Agency Margins)

Lattice Partners co-founders Martin Anquetil, Christian Yagnazar, and Colin McDonald break down the rise of personal AI agents—and what platforms like Malt Book and “Rent-a-Human” signal about work shifting from humans doing tasks to AI managing them (and calling in help). They dig into the security and management risks of agent-led workflows, plus how agencies can adapt fast and use AI to protect—and expand—their margins.